Category Archives: RWA

Breaking News! #RITA

Congratulations to our own Katy Lee! Her romantic suspense,  GRAVE DANGER has been nominated for a RITA!

The nomination is well deserved and couldn’t have happened to a kinder, more generous person. Best of luck in New York City!

Please join us in congratulating Katy on this incredible accomplishment!

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A Day in the Life…

So, I’m a day late with posting to the Scribes, but when I’m through, you’ll see why. PJ Sharon here, and I thought it might be fun to share the short list of to-do’s in the days before indie-publishing two projects at once–Christmas week.

Box set cover1) Complete third and final round of edits for SAMI’s CHRISTMAS WISH LIST, a holiday novella releasing on December 19th as part of The GIRLS of THOMPSON LAKE box set. (Done)

2) Format box set prior to sending off for professional formatting. (I don’t want any surprises!) The box set includes HEAVEN is for HEROES, ON THIN ICE, and PIECES of LOVE, which means I had to go through all three novels, combine them into one document, and assure that formatting was consistent throughout. Being that my brain is in edit mode, you can imagine I was catching things right and left that needed fixing. (Done)

3) Final round edits for HEALING WATERS, Book Three in the Chronicles of Lily Carmichael Trilogy. (Done!)

PJSharon_HealingWaters_8004) Prepare/format HW for final upload to Amazon by…um…tonight. (In order to offer pre-orders, the final product must be uploaded ten days prior to December 23rd release.) (In-progress) If you pre-order it now, you’ll have it on your Kindle on release day! 

5) Set up FREE run for WANING MOON, Book One in the trilogy. December 22-26th. (Includes listing book on as many FREE e-book sites as possible…there are probably hundreds these days. This takes hours and requires a personal assistant or an all-night spree in the next few days. (In-progress)

6) Ordered print proofs/advanced copies for Goodreads giveaway. They arrived today. Yay!!! So cool having the book in hand. If you want a chance to win a signed ARC, you still have a couple of days to enter. Giveaway ends December 15th. (Done) Mail signed ARCs to winners on December 16th.HW Arc pic

Oh, and did I mention, I’m participating in a group blog hop from December 12-31st? My Addictive Reads friends and I are chatting about a “Few of our Favorite Things.” You can read mine here. We also want to show our appreciation to our readers by offering $50, $20, and $15 gift cards, and a grand prize of a Kindle Fire HD Tablet that we’ve front loaded with a bunch of our books, including PIECES of LOVE. Estimated value $239! Check out the EVENT page, fill in the rafflecopter, and visit each author’s site to find more goodies.AR-2014-Giveaway

Once I’m done uploading HEALING WATERS tonight, I’m determined to take tomorrow off to breathe and hang out with my CTRWA writer pals at our annual Margarita Awards Holiday Party. This year’s bash includes a luau and a pool party. I can see some margaritas in my near future! Maybe even of the “awards” variety.

The one part my multi-project launch I haven’t been able to manage (secondary to limitations in time, budget, and brain cells) is preparing a release party or setting up any major advertising. Since past efforts (FB parties, paid ads, and social media blitzes through blog tours and such), have all shown minimal success, this time, I’m focusing on getting the books out. Now that I have the third book in the trilogy completed and I have the box set to work with, I’ll take a bit of time off from new fiction projects and focus my first quarter efforts on promoting.

2015 promises to be an exciting year. I have a non-fiction project in the works and plan to teach some workshops at conferences. I’ve already been invited to appear at the New England RWA chapter’s April conference. I’ll be presenting a workshop on Self-Care and Ergonomics for writers entitled…”Is your writing killing you?”

Yes…I am an expert, LOL.

Miraculously, I seem to be able to juggle all of this and plan a little time with family and friends, despite my slight grumpiness and fatigue. If you’re wondering if there are two of me, there aren’t. But it is on my Christmas wish list.

Best to you all through the holidays! Wish me luck.

 

 

 

Oh, how-the-times-they-are-a-changing!

Happy Tuesday, Scribe’s readers. PJ Sharon here, recalling how not so long ago, the idea of self-publishing was as taboo as wearing stripes and plaids together—a fashion statement to be strictly avoided. Today, it seems anything goes!

I was told I was crazy, that I shouldn’t do it, and that I was ruining my chances for a traditional publishing contract. These days self-publishing (preferably called Indie publishing to avoid confusion with Vanity publishing-an icky and antiquated model where authors pay exorbitant fees to shady publishers and get little in return for their investment), is just one more avenue for great writers to share their stories with the world. No longer considered a “last resort,” but now thought of as the “right path” for many writers for dozens of reasons, “Indie” publishing has become a buzz word that is changing the face of the publishing world forever! Can you say “print only contracts?”

Whether you do it to be more in control of covers, editing, and production schedules, or because your stories are awesomely written but are different enough that traditional publishers would never pick them up, or simply because 70% royalties sound a whole lot better to you than 10% or less, the bottom line is that it’s a viable career choice today.

What this means for readers:

1)      A variety of books to choose from that are often different than anything that NY has published before.

2)      Lower e-book prices and tons of free books to choose from.

3)      More personal interaction with authors since Indies have truly embraced social media as a way of connecting to readers. (Without “publisher” support, authors are more on our own than ever before, which goes for trad-pubbed authors as well).

What it means for writers:

1)      More freedom to write what we want to write and be in control of our product and our careers.

2)      The opportunity to set our own production schedules and write what is selling in the current market.

3)      Higher royalty rates but less distribution opportunities. Big publishers still have a major advantage here with both distribution and name recognition/legitimacy with retailers. Hopefully this will change over time as the industry evolves.

4) Realize that along with total control comes total responsibility, which can be overwhelming at times. For people like me who like to be their own boss, it’s really kind of awesome!

A perfect example of how quickly the field is growing and how the perception has changed is the RWA National conference I attended last week. Having Indie published my first title in 2011, I skipped last year’s national convention in Anaheim in part due to the fact that they had little to offer for Indie-pubbers. This year, there was an entire track devoted to everything from formatting to marketing your indie books. It included panel discussions and author chats with some fabulously successful Indie authors as well as focus sessions with all the major e-retailers.

I was amazed to see the shift. The energy and excitement were electrifying! I was also ecstatic to see that they opened up the RITA awards to Indie authors for next year. How cool is that? Obviously RWA was listening to our feedback. They may have been behind the fast moving curve, but they are working hard to catch up. Not that they have much choice, lest they risk being left behind by a good number of their members. Talk in the Indie camps the past year or so was that many were either jumping ship because the organization was treating them like the red-headed step child, or because successful trad-authors who had gotten the rights to all their back list of books were jumping on the Indie train in droves and RWA didn’t want to lose them. Wise decision on their part IMHO.

RWA (and most of NY) may be finally catching on and realizing that Indie is not synonymous with “inferior.” With the mega amounts of competition in this new market, Indie pubbers are quickly learning that quality products are key to selling successfully, and they are putting out some superior products–a reality gaining notice with agents and editors. There will always be the folks who upload an unedited, unprofessional, poorly written document that they (and their mom) think is the cat’s meow, but I believe that those will become fewer and farther between as the market continues to become more competitive.

Like any business, you have to be willing to invest in creating a quality product. Hiring cover artists (which I learned after a few missteps), editors, formatters, and even PR help might be what it takes for an Indie to stand out in the overcrowded book market of today, but there are so many opportunities for growth, it’s just crazy! From audio books to foreign translations, and the growing number of distribution channels offering pre-orders to getting our books into bookstores and libraries, Indies can now compete on equal footing with Big Six (or five) publishers. It means tons of work for the mom and pop publishers like me, but the sky is the limit! I suspect I’m one of the many Indies who are eking along at a crawl in terms of sales, but I can see a light down that long tunnel and I expect as with any new business, it could take me 3-5 years to see the financial success I’m working toward.

I’m still waiting for RWA to change their PAN (Published Authors Network) requirements for Indies, however, as this is still an inequitable measure of professional success and would exclude me from entering the RITA’s. As it stands now, traditionally published authors only need to earn $1000 to be eligible for PAN, while Indies need to earn $5000. Although I’ve earned out twice that amount and more on my first five titles, I haven’t quite earned it yet on one single title, which excludes me from eligibility. I’m oh, so close though!

I’m not saying that Indie publishing is right for everyone. It requires a lot of self-discipline, hard work, and some business savvy, but if you are sitting outside the traditional mold and thinking “I’ll never get published,” there is now another way. Do your homework, get educated about the process, and make the choice because it fits the career model you want. And if you still want a traditional contract, there is always the “Hybrid author” model. Like I said, the sky is the limit and it’s a brave new world in publishing. Be BOLD, and go after your dream, however and wherever the spirit leads you!

So what do you all think about this new publishing paradigm?

Top 10 tips, quotes, and advice I heard at RWA2013

PJ Sharon here, happy to be home after a fun filled week in Atlanta at RWA 2013. It was such a busy week, I couldn’t possibly recap all the cool events, workshops, and networking opportunities I enjoyed. So instead, I thought I would share the highlights in a top 10 list. I’ve paraphrased the exact quotes, but wanted to share the amazing messages from some notable authors and industry professionals.

1) Advice from Indie author Bella Andre. “Writing is a business. Know who your readers are and write what you can sell. If it’s not selling, change something. Put a new cover on it, change your description, or change the categories on your book’s page.” This is paraphrased, but definitely the gist of her message. I had the opportunity to chat with her and she gave me some very good career advice. She was awesome and I’m now a huge fan girl.RWA2013 me and Bella Andre

2) Kristan Higgins in her incredibly insightful and moving luncheon speech. “What we do makes a difference. Romance novels can help people through the darkest, loneliest, and most painful times in their lives.” Really…if you ever doubt the worth of what you are writing, you need to remember how you feel after reading a heartfelt and powerful love story by one of your favorite authors.

3) Michael Hague on the ultimate tool for understanding your character’s deepest fear and motivation. “I’ll do whatever it takes to achieve that goal, just don’t ask me to_________.”

4) Author Carla Neggars on Writing as Work/Writing as Play: Do they need to be either/or? “It comes down to creating a dynamic dialogue between work and play. It’s about abandonment and concentration, the continent of reason and the Island of intuition. Set a schedule with intention and stick to it.”

5) Tips on e-mail marketing from Heroes and Heart Breakers authors. “Create a catchy subject line that has searchable key words and offers a promise. Meet that promise. Send out newsletters on Tuesday, Wednesday, or Thursday. Balance info with offers and engagement of readers. Blend editorial and marketing with a call to action from your readers sprinkled in.” There was some talk about gaining newsletter followers by using Romance Studios, adding your newsletter link to an automated Twitter response for new followers, adding the newsletter link to your Facebook page, Author Central page, etc.

6) Mark LaFebvre from KOBO Writing Life on their now offering pre-orders for Indies. “We’re open minded in Canada.” I loved this guy and can’t wait to start working directly with KOBO to sell my books.

7) Bella Andre says that audio books are the latest big thing and SEO is the key to attracting your readership!

8) Author Barbara Freethy recommends at least three proof readers for Indie-pubbed books. I agree!

9) Agent Christina Hogrebe recommended book bloggers for promoting your YA titles. “If a high traffic blogger loves your book, it can go viral in no time.” Here’s to hoping she’s right!

10) A quote from award winning author and RITA Awards emcee, Christie Craig. “The difference between northern writers and southern writers is that northerners start their stories with ‘Once upon a time,’ while southern storytellers start every story with ‘You ‘aint ‘gonna believe this sh**.’” Christie Craig was hilariously funny and did a fine job as emcee. WTG Christie!

RWA2013 me and Katy Lee Beyond all of these excellent tips and so many more from people like Cathy Maxwell, our keynote speaker, and the excellent agent/editor panels, the best part of the conference for me was the new friends I made and the wonderful companionship of my CTRWA peeps (other than D.S. who it turns out is a terrible covers hog).

Please feel free to share some of your highlights in the comments section below. And speaking of favorite conference highlights, check out all the spectacular shoes! Can you guess whose they are?shoe pic

Top 10 tips, quotes, and advice I heard at RWA2013

PJ Sharon here, happy to be home after a fun filled week in Atlanta at RWA 2013. It was such a busy week, I couldn’t possibly recap all the cool events, workshops, and networking opportunities I enjoyed. So instead, I thought I would share the highlights in a top 10 list. I’ve paraphrased the exact quotes, but wanted to share the amazing messages from some notable authors and industry professionals.

1)      Advice from Indie author Bella Andre. “Writing is a business. Know who your readers are and write what you can sell. If it’s not selling, change something. Put a new cover on it, change your description, or change the categories on your book’s page.” This is paraphrased, but definitely the gist of her message. I had the opportunity to chat with her and she gave me some very good career advice. She was awesome and I’m now a huge fan girl.RWA2013 me and Bella Andre

2)      Kristan Higgins in her incredibly insightful and moving luncheon speech. “What we do makes a difference. Romance novels can help people through the darkest, loneliest, and most painful times in their lives.” Really…if you ever doubt the worth of what you are writing, you need to remember how you feel after reading a heartfelt and powerful love story by one of your favorite authors.

3)      Michael Hague on the ultimate tool for understanding your character’s deepest fear and motivation. “I’ll do whatever it takes to achieve that goal, just don’t ask me to_________.”

4)      Author Carla Neggars on Writing as Work/Writing as Play: Do they need to be either/or? “It comes down to creating a dynamic dialogue between work and play. It’s about abandonment and concentration, the continent of reason and the Island of intuition. Set a schedule with intention and stick to it.” 

5)      Tips on e-mail marketing from Heroes and Heart Breakers authors.  “Create a catchy subject line that has searchable key words and offers a promise. Meet that promise. Send out newsletters on Tuesday, Wednesday, or Thursday. Balance info with offers and engagement of readers. Blend editorial and marketing with a call to action from your readers sprinkled in.” There was some talk about gaining newsletter followers by using Romance Studios, adding your newsletter link to an automated Twitter response for new followers, adding the newsletter link to your Facebook page, Author Central page, etc.

6)      Mark LaFebvre from KOBO Writing Life on their now offering pre-orders for Indies. “We’re open minded in Canada.” I loved this guy and can’t wait to start working directly with KOBO to sell my books.

7)      Bella Andre says that audio books are the latest big thing and SEO is the key to attracting your readership!

8)      Author Barbara Freethy recommends at least three proof readers for Indie-pubbed books. I agree!

9)      Agent Christina Hogrebe recommended book bloggers for promoting your YA titles. “If a high traffic blogger loves your book, it can go viral in no time.” Here’s to hoping she’s right!

10)  A quote from award winning author and RITA Awards emcee, Christie Craig. “The difference between northern writers and southern writers is that northerners start their stories with ‘Once upon a time,’ while southern storytellers start every story with ‘You ‘aint ‘gonna believe this sh**.’” Christie Craig was hilariously funny and did a fine job as emcee. WTG Christie!

RWA2013 me and Katy Lee Beyond all of these excellent tips and so many more from people like Cathy Maxwell, our keynote speaker, and the excellent agent/editor panels, the best part of the conference for me was the new friends I made and the wonderful companionship of my CTRWA peeps (other than D.S. who it turns out is a terrible covers hog).

Please feel free to share some of your highlights in the comments section below. And speaking of favorite conference highlights, check out all the spectacular shoes! Can you guess whose they are?shoe pic