Tag Archives: Hootsuite

Top 5 Tools of the Trade

2013 RWA conference picPJ Sharon here. I’ve been taking an online course this month to learn how to use Scrivener. For those of you who don’t know what Scrivener is, it’s a software program developed specifically for writing. Scrivener puts everything you need for structuring, writing and editing long documents at your fingertips. It’s a way to organize your work into chapters, scenes, or sections so that it’s easy to move and manipulate them within your document. There’s even a place to keep all your research together in one easy to find folder. Think of it as one of those cool binders you loved to shop for when you were in high school…or maybe that was just me.scriv pic

Scrivener is available for Windows or Mac users and there are tons of tutorial videos out there. So why am I taking a course? Because I’m one of those non-tech-savvy individuals who needs my hand held whenever I’m faced with learning anything new on the computer. I’m convinced that this is why I married an engineer (aside from his being a sweetheart, a hottie, and a heck of a good kisser).

Scrivener is one of those writing tools that I can see has amazing potential to streamline my writing process. Once I’ve completed my manuscript, the program compiles it all into a professionally formatted document and even allows me to produce a .mobi file and an .epub file for upload to Amazon and B&N, respectively. I’m not there yet, but I’m pretty sure it will generate the appropriate file format for I-Books and Kobo as well. This would save money on hiring a formatter to do this for me, and I would continue to have complete control over making changes as needed.

If I were one of those folks who loves new gadgets, gets excited about the prospect of Windows 10, or one who can’t wait to buy the latest greatest I-Phone, I’d be stoked about learning Scrivener. Alas, I am not one of those people. Although I pride myself on being an intelligent person with a “can do” attitude most days, my brain does not appear to be wired for organization of files or the minutia of the not-so-intuitive Scrivener program. I’m more the absent-minded professor type who lives with piles of notebooks and file drawers full of things I’ll probably never need but can’t get rid of. Frankly, I’d rather be writing my stories than learning ANOTHER new computer program.

I’m hoping to feel differently after the course is complete and will report back as to its usefulness, or more to the point, my ability to adapt to it.

There are however, other tools of the trade that I have found exceedingly helpful. Here’s my top 5 list!

Authorgraph: Nothing to learn and everything to gain! Signing up for Authorgraph is free and easy. It allows me to digitally “autograph” my ebooks for readers who request it, and it sends me weekly updates regarding my books’ Amazon rankings. It also notifies me of new reviews. Great tool! http://www.authorgraph.com/

Canva: I’m new to Canva and will be attending a webinar to learn more about how to use all its features, but it appears to be user friendly and intuitive. It allows me to make my own graphic designs, has templates for Facebook and website headers, and offers a ton of royalty free photos to use for the designs. It’s perfect for creating graphics for Pinterest boards, blog tours, or events. I’m looking forward to letting my creative mind explore this fun new resource. https://www.canva.com/about

Drop Box: This is a “cloud based’ storage area for all of your files, photos, and documents. The free version offers enough memory for most of us to never run out of room (unless you’re storing tons of photos or videos which take lots of space). You can buy more storage space if needed, but the standard free 2 GB are plenty for my files. Drop box allows you to store, share, and work together on projects with others and syncs up to all of your devices so your info is always available. I use this as my back up to One Drive (which is also cloud-based storage). I also periodically back up my computer onto an external drive from Seagate.             https://www.dropbox.com

Excel: Not long ago, I recall saying the only thing I knew about spread sheets was how they fit onto a mattress. After a few quick tutorials with techno-hubby, I was able to reap the benefits of this most excel-lent tool. I use it for my list of websites and passwords, keep track of bloggers, reviewers, and promo sites, and compile my quarterly/yearly sales reports (when I get around to them), all done with excel spread sheets. I know only the basics of how to use it, but it seems to be doing the job for me just fine. Excel is available through Microsoft Office.

Hoot Suite: This social media powerhouse allows me to schedule tweets ahead of time. The basic program is free and user friendly. Again, I’m certain I’m only using the most basic features, but it does what I need it to. When I have a promotion going on, I can set up my tweets and schedule them to release throughout the day without having to be on Twitter all day long. It also allows me to group certain individuals, much the same way Twitter does. I can have bloggers and reviewers in one group, writers and publishers in another, and readers in yet another, so that I can target tweets to a specific audience. Very handy indeed! And don’t you just love their logo? (Casey Wyatt? I’m talking to you!)hoot suite image                  https://hootsuite.com/

So these are a few of my favorite tools of the trade. Have you used any of these? Love them or hate them? Any I’ve missed that you’d like to share?   

Give a Hoot!

Happy Friday everyone! Casey here! I hope you’ve had a great week.

One quick announcement – The Undead Space Initiative is on sale now! Thanks to everyone who purchased copies. I appreciate it!

I’m always looking for new ways to use my time more efficiently. I recently signed up for the free version of Hootsuite (thank you Jennifer Fusco for the tip). Now, I received this information a while ago from Madame Fusco, but I was reluctant to sign up for YET another social media tool. I’d tried Tweetdeck and was completely underwhelmed and gave up using it.

With another book release looming in my future (and a huge bout of indecision about promotion), and feeling disorganized and out of control, I did what I always do  –  step back, assess, and organize.

My solution: give Hootsuite a try. So I signed up for the free version and gave it a whirl. (And yes, I do love that little owl logo – see here for my admitted owl obsession).

After the initial set up (which took about two minutes because I had to create and document another new password), I was asked to choose the social networks I wanted to connect to. With the free version, I was limited to five. I had a tough decision to make because I also manage the Scribes’ Twitter and Facebook pages. And I belong to several Facebook groups too.

In the end I chose to use my own pages for the trial run. So I hooked up my Facebook profile, fan page, my Twitter account, and my WordPress blog. Once I did that Hootsuite presented all my information on a series of dedicated tabs and then asked me to choose the “streams” I wanted to view.

 

Basically that means – how much information do I want displayed? For example on Facebook, you can view wall posts, news feeds and events (to name a few). With Twitter, I can view lists, mentions, the twitter feed, and sent tweets.

The best thing about Hootsuite is scheduling messages. Hootsuite allows you to add photos, documents, and links. Then you can decide the date/time where you want them to appear (FB page, Twitter, your blog).

I have to say – it’s pretty sweet. With minimal effort, I can now schedule my tweets etc. for my weekly blog posts or announce my latest buy link therefore saving me time. If I were to upgrade to the full package ($9.99) a month, I could use their bulk scheduler, connect to an unlimtied number of social networks, and more.

Hootsuite has other free features like analytics that I have yet to explore, but I’m taking baby steps for now!

So far I’ve had a good experience with Hootsuite and I would recommend it for those of you who are time-strapped. Especially if you are on a blog tour or gearing up for your next promotion. The scheduling aspect is my favorite part.

Anyone else using Hootsuite? Any time-saving tips you want to share with the rest of us? And if not Hootsuite what other time-saving applications would you recommend?