Tag Archives: new year’s goals

Back on the Wagon!

Healthy holidays to you and yours!

I hope this end of year post finds you all healthy, happy, and looking forward to a bright new year–that time when we make a fresh start, set those goals, and forge on with determination that this year…we’ll do better about sticking with the plan.

Unfortunately, this is the kind of thinking that gets us off track every time. Setting goals is helpful and necessary, and planning for the future is a great habit. But when we put off making better choices until tomorrow, we subconsciously give ourselves permission to cheat like crazy in the meantime. It’s easy to say I’ll get back on the scale on Monday, or I’ll start that new exercise routine after New Year’s, but maintaining a healthy lifestyle requires developing daily routines you can’t live without–all year long. Healthy LivingI’m not saying you can’t enjoy a ham dinner and have a piece of pie, but the holidays shouldn’t mean that we get to go completely off the rails and then pay for it later.

This “life on credit” belief system is a toxic cultural mindset that is at the root of many failed diets, unsuccessful exercise programs, and even the outrageous credit card debt that most Americans live with these days.

Developing healthy habits is never easy–especially when we’re faced with constant temptation. We all tend to over-indulge at the holidays and we are conditioned by years of tradition to do so. But when splurging becomes the habit rather than the occasional exception, it’s much harder to get back up on the wagon and be good. And we all know it’s easier to give in to temptation than it is to fight it. It doesn’t help that there are layers of emotional, social, and physiological reasons why we over-indulge. These issues need to be addressed as well if you want to achieve lasting results in your weight management and healthy living goals. I recognize how challenging it is to get on, and stay on, the right track, but it most certainly can be done–even through the holidays.

Real change begins with the belief that we can change.  We must convince ourselves that we CAN eat moderately on a regular basis and still enjoy an occasional splurge in moderation, or a day off from our exercise routine. It simply takes training. Or in most cases–retraining.

The thing is, habits are created through repetition. If you have–like most people–developed the habit of making excuses and procrastinating on making necessary changes, your first order of business (if you want your goals to mean more than words on a page), is to work on developing a NOW attitude. Don’t wait until after New Year’s to start an exercise program. Start today! Never start a diet on Monday. Often, people gain weight on diets when they habitually practice the “I’ll start on Monday” mantra, since this gives their subconscious mind the green light to eat all the goodies in sight over the weekend.

Change starts NOW!

I know Christmas has passed, but with New Year’s Eve right around the corner and Valentine’s Day nipping at its heals with an abundance of sweet temptations, now is as good a time as any to grab the reins and take back control.  Follow these simple rules and I promise, you’ll leave your holiday dinner feeling satisfied, not stuffed… and grateful, not guilty.

  1. Micro-portion control. Don’t let your eyes be bigger than your belly! Since there’s likely a feast of foods to choose from, literally take a bite or two of each food onto your plate. Same with desserts. A sliver means three bites. Trust me, if you do this one thing, you won’t overeat, and you’ll feel satisfied rather than overly stuffed. Just remind yourself that there will be leftovers and you can enjoy the meal again the next day–in another round of small portion-sized servings.
  2. Skip seconds. This probably echoes rule #1, but less is more at the holidays and more isn’t always better. Meals should be social times, but the more we associate eating with a feeling of love and belonging, the more we will use food to care for our emotional needs–which leads to habitual overeating. Instead of going for seconds, pour a second glass of water or make yourself a cup of aromatic tea and sip that while people are still eating. Enjoy the conversation and focus on how grateful you are for the loved ones in your life. Remind yourself that love is NOT about food and that you want to stay healthy and fit for them as well as for yourself.
  3. Choose wisely. With all the food and beverage choices we have to make through the holidays, and the abundance of sugary delights, it’s no wonder the entire nation doesn’t suffer a diabetic coma by New Years Day. Egg Nog–spiked or otherwise–is loaded with sugar and saturated fat. Consider the light version and “water” it down by mixing it with skim milk. It’s still plenty sweet and creamy, but it isn’t so filling or calorie laden. Be mindful of how much alcohol you’re consuming and keep track of the calories ( a 5 oz. serving of wine is about 106 calories). Practice the trade-off method, as in…trade-off the second glass of wine for a sliver of pie, but know that indulging in both will probably put you way over your daily calorie count. Think about how hard you have to workout to make those treats go away. In other words, choose consciously and choose wisely.

Making consistently positive choices about diet and exercise is the only way to achieve lasting fitness and succeed with weight management goals.

Visit my website’s Overcome your Sedentary Lifestyle page to get started on the new you, and for more tips on Fighting the Battle of the Bulge or Making and Breaking Habits, pre-order the e-book copy of my upcoming release and have it delivered straight to your Kindle on January 12th.

(Print copies will also be available!)

Overcome Your Sedentary Lifestyle

(A Practical Guide to Improving Health, Fitness, and Well-being for Desk Dwellers and Couch Potatoes)


 I hope you’ll join me in celebrating on January 10th and get your signed copy ahead of everyone else.

You’re Invited to the book launch party!

1-4 p.m. Refreshments, book signing, and Q&A

January 10, 2016 (SNOW DATE: Jan. 17th)

Granby Yoga Studio

29-B Hartford Ave. Granby, CT


If you live in the New England area, I hope to see you there. In the meantime, have a wonderful rest of 2015 and make your first goal of the new year adopting a NOW attitude!

What’s your new mantra going to be this coming year?

Marketing Makeover

As the end of 2012 looms on the horizon, I’ve been working on my first quarter marketing plan for 2013. Being a relative newbie to indie-publishing with much more to learn, I’ve been studying the results of my first year efforts, and in retrospect, I can say I’ve definitively learned one thing. Well, I’ve learned a LOT actually, but one thing in particular stands out for me. I’ve learned that there are no constants in this business. What worked for one book didn’t work for others. What worked yesterday might not work today, and no matter how hard I work, there is an element of luck and timing that I have no control over. PJ Sharon here, welcoming you to the Writing Secrets of Seven Scribes. Today, I’ll be sharing what I think is a more focused approach than my previous “throw everything at the wall and see what sticks” marketing plan.

Not that I haven’t had some moderate success with this approach, but like any business, the only way I can survive is if I trim the fat so to speak, and look for areas where I am wasting my time, effort, and resources. To that end, here is what I plan to do differently in 2013.

1) KDP Select-The exclusive 90 day enrollment that I did last spring with Amazon for Savage Cinderella was by far the most successful (at least in the short term) promotional tool I found. With 39,000 downloads, a temporary spot on the top 100 list, and a significant uptick in sales for several weeks after my FREE days, I felt like I was seeing some real progress forward. However, shortly after coming off the Select program, my sales declined in June, and the numbers tumbled every month after that for my first three books. I heard from industry veterans that the best way to rebound was to publish another book, which I did in September. Despite a month long blog tour and several group promotions, I have not seen much improvement in sales since then.

I resisted continuing with the KDP Select program because I didn’t like the idea of exclusivity, and I was hearing that results for the Select program had reportedly not been as good as they were last spring. That being said, I’ve decided to take the plunge again—for several reasons. I would be foolish not to tap into the Amazon pot that is set aside monthly to be divided amongst Select participants, paid out for “borrows” from the Kindle Lending Library. With 1.5 million dollars available for December (twice the norm), “borrows” should offer authors a nice Christmas bonus. Being able to offer my books for FREE for five days during that 90 day period without jumping through all the hoops of playing the “price matching” game is a simple and effective marketing tool. It also helps me to increase my reader base and my visibility, which are probably the greatest challenges that an author must focus on.

So I’ve revamped my cover for Heaven is for Heroes Heaven is for Heroes 72 dpi 600x900 WEBSITE USEand enrolled both it, and On Thin Ice, into the program for the next 90 days. That means Only Savage Cinderella and Waning Moon are available on all platforms. If all goes well, when my 90 days are up, HIFH and OTI will go back onto all distribution channels and I’ll put Waning Moon into the Select program for a few months prior to the release of Western Desert, book two in the trilogy. I hate feeding the Amazon “monster,” but until I see real sales on B&N et al. I can’t pass up the opportunity. I literally have made an average of $15 a month from B&N—and less through Smashwords–hardly worth giving up potentially hundreds of sales through Amazon.

This is where I was supposed to mention earlier that both Heaven is for Heroes and On Thin Ice will be available for FREE on Amazon this Friday and Saturday, December 22-23. If you haven’t read them, I’d love it if you would download them or tell anyone you know who might enjoy some YA romance drama. The more downloads I have, the closer I’ll get to that top 100 list so all those new Kindle owners can find me after Christmas. I appreciate it!

2) I’ll keep exploring available social media platforms-I now have almost 500 FB likes and nearly 1000 Twitter followers, which is where I have put my focus over the past year. I’m not sure how that translates directly to sales, but it sure helps me connect with some great authors, bloggers, readers, reviewers, industry professionals, and some all-around awesome people. Since word of mouth is still the best advertising, it’s clear that social media is here to stay and is a useful medium to help get the word out. I would like to try to focus on finding what works for me and best helps me connect with my target audience. That will include more time on sites like Good reads, Pinterest, Tumbler, Wattpad, and Kindle Boards.

3) Budget funds for paid advertisements and production costs. Short cuts are not the way to go in this business. It’s a very competitive industry and becoming more so every day. Hiring a cover artist, quality editors, and paying for advertising that has proven to be effective are worth budgeting funds for. My husband and I doing everything ourselves at first seemed like a way to save money and maintain control of my product, but in the long run, I can see I didn’t give my books their due.

The nice thing about Indie publishing is that I can make changes whenever I want. The books won’t be taken off the market if they don’t sell in a month or two. My backlist can become my front list if I want to start a new advertising campaign and change up the cover, try a new venue, or target specific groups of potential readers. The sky is the limit, but it all costs money, so I’ve realized that I have to budget money to give the books their best chance to succeed.

4) More than anything, though, I’d like to become more organized about my time management-This is a business. But without writing good books in a timely manner, I will have no business. That means that the writing has to come first. I’m not kidding myself into thinking I’ll be able to keep it all under perfect control, but I will budget my time differently, allowing for 50-60% of my time to go towards production of new material, with only 40% of my time spent on administrative details.

There have been times over the past year where I haven’t written a word on a WIP for weeks because of getting caught up in all the crazy business chores and responsibilities. I’m finally beginning to let go of all that, and bring my focus back to the writing. If it means less time building my network or promoting the books, then so be it. And if I only get one quality book out this year, then that’s okay with me, too–though I’m planning for two and possibly another short story.

Most importantly, staying healhy, sane, and having some fun along the way is much more important to me than sales figures these days. When I start stressing about all the “to-do’s,” I remind myself to relax and enjoy the ride. You never know what’s going to come over that next big hill.

What will you do differently this year?